Research and Planning: Drafts of Adverts - Ms Begum

Advert Draft

As a group we have all discussed what types of adverts we have seen and what we can take from them to put on ours. With this ideas we have started with a draft of what the album could look like and see the layout we wanted and what would be conventional for our advert.

My Draft:

With my draft of the advert I have done what we have said as a group to get an idea of what the advert outcome could be like. With this I have had the research of the other adverts we have seen and taken ideas from them and implement them into this advert, with this I have tried to show of the persona and feel of what the artist does in his music.

Advantages:
-image is good as artist is represented well, but do not duplicate images as it is used in our digipak
-good colour scheme

Disadvantages:
-change some of the typography (too similar)
-key information missing
-more download icons

 

My Draft 2:

With our second draft it came out a lot better due to the planning that has been done to improve the outcome of the draft.

 

 

Advantages:
-image works well to enhance star persona
-more relevant details added
-overall 'look' to the campaign as it more sonsistent

 

Disadvantages:
-make name of artist same typography as digipak
-need speechmarks around key singles
-think about the wording of your key singles
-layout needs a little work to integrate text and images more
-release date missing

For our final product, we needed to ensure that our advert is finished to the standard it can be. By completing the improvements and anymore feedback, change the layout etc. By doing this to the advert the final product will look clean and what we are after. Furthermore I find that I will look consistent with the digipak and it matches well.